Today, the European fintech company ZEN.COM, which specializes in innovative payment solutions, announced a partnership with Binance, the world’s leading blockchain and cryptocurrency infrastructure provider. The partnership will enable users to easily top up their Binance wallets with ZEN.COM in one of four CEE currencies, including Polish zloty (PLN), Hungarian forint (HUF), Romanian leu (RON) or Czech korona (CZK).
“Last year, global adoption of digital currencies increased by more than 880%. Still, entering the world of cryptocurrencies is easier for some groups than for others. Users that want to fund their account on an exchange but aren’t from a country that uses EUR, GBP or USD, must first convert his or her funds into euros or rely on the conversion rate used by the bank or card issuer. This is neither a quick nor convenient process. We are pleased to be able to contribute to streamlining it, thereby enabling a wider number of users to access the exciting world of digital currencies,” says Michal Boguslawski, Chief Commercial Officer at ZEN.COM.
Topping up an account with a regular card from a local bank in a country that doesn’t use one of the currencies recognized on the exchange can incur sizable fees. Usually, the users have a wide range of fintech solutions at their disposal, including multi-currency accounts to offset the inconvenience of currency conversion. However, ZEN.COM and Binance are going one step further. The partnership will make ZEN.COM’s payment solutions available as one of the methods of topping up the Binance wallet, which means that its users will be able to smoothly add assets to their accounts in a number of currencies – PLN, HUF, RON or CZK. Binance users in Poland not only can speed up the top-up process, which is done instantly, but also save on currency conversion costs.
“As a market leader, we are constantly looking for new opportunities to enable everyone to participate in the digital world on the same terms – this includes the ability to conveniently top-up your account in your own currency. We are happy to start our cooperation with ZEN.COM and thus offer users in Poland, Hungary, Romania or Czech Republic a faster and more cost-effective way to top up their wallet,” says Katarzyna Wabik, Country Manager for Poland at Binance.
This new capability is now available directly on Binance. Top-ups can be done easily by selecting the ZEN.COM payment option – the users will see the funds transferred to their account in seconds. Top-ups made this way will not be included in the subscription plans limits for ZEN.COM app users.