Cannabus Company (Pty) Ltd, a South African personal-care startup developing cannabis-infused beauty and grooming products, today reported a series of product rollouts, retail expansion and operational hires as it advances with ongoing support from FasterCapital.
FasterCapital and the EquityPilot program continue to support Cannabus’s current execution priorities, including commercial product launches, retail onboarding, and targeted customer-acquisition campaigns as the company advances in its current growth stage.
What the Startup Delivers?
– Cannabus Body Butter: commercially launched March 2025; available via the company website, Amazon, Takealot and Shopify.
– Cannabus Hair Grower: launched January 2025 and distributed across major online channels.
– Cannabus MEN Body: released November 2025 across e-commerce platforms and D2C.
– Cannabus Beard Serum: in development with a targeted commercial launch in May 2026. These product steps represent the company’s focus on skincare, haircare and men’s grooming categories within its product roadmap.
Current FasterCapital Support
FasterCapital’s ongoing contribution through EquityPilot includes:
– Milestone planning and execution follow-up to align product, manufacturing and retail timelines
– Pitch and communication refinement to support retail and channel discussions
– Fundraising readiness support and strategic prioritization as commercial traction builds
– Introductions to relevant ecosystem stakeholders and retail contacts where appropriate
Current Execution Priorities
Cannabus’s current priorities are focused on scaling commercial availability and demand-generation: finalizing the Beard Serum launch, fulfilling the multi-month supply agreement with a regional pharmacy partner, expanding direct-to-consumer sales, and executing AI-driven targeted advertising via newly appointed marketing resources.
Execution progress and evidence
Recent traction includes e-commerce and D2C sales across the product range (Body Butter, MEN Body, Hair Grower) and a supply agreement with Eland Pharmacy in Windhoek, Namibia, for 5,000 units over 12 months. The company has also onboarded a Marketing Agent to deploy AI-targeted campaigns on Facebook and Instagram, enhancing customer acquisition efforts. Cannabus is scheduled to exhibit at the Cannabis Expo (29–31 May 2026) at the Sandton Convention Centre, Johannesburg.
Leadership comment
“Hesham Zreik, Founder and CEO of FasterCapital, said: ‘We’re pleased to continue supporting Cannabus Company Pty Ltd through EquityPilot. Our team is focused on current execution priorities, milestone tracking, and connecting the startup with relevant ecosystem stakeholders as it advances.’”
About Cannabus Company Pty Ltd:
Cannabus Company Pty Ltd develops cannabis-infused personal-care and grooming products for online and retail channels in Southern Africa. The company’s product portfolio includes body butters, hair-growth formulations and men’s grooming offerings, distributed via its website and major e-commerce platforms while pursuing regional retail partnerships.
About FasterCapital:
FasterCapital is a global venture builder and online incubator dedicated to co-funding and co-founding innovative startups. Established in 2014, we are now #1 venture builder in terms of number of startups that we have helped, money invested and money raised. It supports startups worldwide through various programs, including funding assistance, business development, and technical support. The EquityPilot program is designed to help early-stage startups build scalable solutions with mentorship, strategic guidance, and network support.
