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Tiffany & Co. Introduces Lady Gaga Print Campaign and Film

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In a continuation of its Legendary Style campaign with Lady Gaga, which premiered in the U.S. at Super Bowl LI, Tiffany & Co. today unveiled print advertising and a short film featuring the star, showcasing the House’s new fashion jewelry collection, Tiffany HardWear. The stunning advertisements feature classic black and white images of Lady Gaga alongside color portraits of her against the iconic Tiffany Blue® backdrop. The corresponding film features Lady Gaga speaking—unscripted—about her lifelong passion for the brand, and more impor... Read More »

TIFFANY & CO. KICKS OFF THE 2017 WHITNEY BIENNIAL WITH A VIP PREVIEW

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Tiffany continues its commitment to arts and culture with its support of the Whitney Museum of American Art and sponsorship of the next three Whitney Biennials through 2021. Founded in New York in 1837, Tiffany & Co. is the world’s premier jeweler and America’s house of design. An iconic brand with a rich and storied heritage, Tiffany is a global manufacturer and retailer of jewelry and luxury accessories. The company operates more than 300 TIFFANY & CO. stores in 28 countries. Please visit us at Tiffany.com. Please access images ... Read More »

News TIFFANY APPOINTS REED KRAKOFF TO THE NEWLY CREATED ROLE OF CHIEF ARTISTIC OFFICER

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In 2016, Reed served as a creative collaborator for Tiffany with the re-launch of a luxury accessories collection, which the Company anticipates will debut for Holiday 2017. Reed’s appointment to this new position continues Tiffany’s mission for the past 180 years – to create the most important and beautiful jewelry, accessories and objects for the home – and advances its global commitment to excellence in design, using exemplary materials and craftsmanship. “Reed’s extraordinary talent and deep understanding of iconic American design, an... Read More »

TIFFANY & CO. UNVEILS ITS 2016 HOLIDAY WINDOWS

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“We’ve  created  the  ultimate  Tiffany holiday with  dazzling displays that showcase trees trimmed with jewels and vignettes of iconic New York City landmarks that are a nod to our heritage,”  says Richard Moore, vice president of creative visual merchandising at Tiffany. A recurring design element is an archival motif inspired by a spray of diamonds, which framed the renowned Tiffany Yellow Diamond for the 1939 New York World’s Fair. Four reproductions of the fireworks motif were created as overlays for the Fifth Avenue flagship store façade ... Read More »

TIFFANY & CO. AND VANITY FAIR TOAST ACTRESS LUPITA NYONG’O

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Nyong’o is featured in the fall 2016 Legendary Style campaign, which celebrates the brand’s legendary designs. Hosted by Vanity Fair West Coast editor Krista Smith and Toni Lakis, VP – creative director of global marketing at Tiffany, the invitation-only event was held at the Shangri-La Hotel. ... Read More »

TIFFANY & CO. DETAILS PROGRESS AND OPPORTUNITIES IN LATEST SUSTAINABILITY REPORT

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“Of the many reasons to take pride in Tiffany, none is more important than our long-held commitment to the environment and its people,” said Frederic Cumenal, chief executive officer, Tiffany & Co. “World-class leadership in sustainability among great luxury brands is rooted in a humble understanding of our impact on, and thus responsibility to, the world.” The 2015 Sustainability Report provides an overview of the company’s efforts around Tiffany’s most important environmental and social issues. New and noteworthy sustainability achieve... Read More »

TIFFANY & CO. LAUNCHES #LOVENOTLIKE DIGITAL CAMPAIGN

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The #LoveNotLike campaign, photographed by Cass Bird, will appear globally through social media, Tiffany.com and in digital and print advertising. A #LoveNotLike Snapchat lens in the U.S. and Australia will be live for 24 hours on Thursday, July 28, and in Italy on Friday, July 29. The three models, who were chosen because they embody the open-hearted, optimistic spirit of the Return to Tiffany Love collection, began sharing what they love through their own social channels on July 19 to tease the campaign. Tiffany will also have a #LoveNotLike ... Read More »

TIFFANY & CO. CELEBRATES ITS ICONIC COLLECTIONS IN FALL 2016 LEGENDARY STYLE CAMPAIGN

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The Legendary Style campaign is a collaboration and creative partnership with fashion visionary Grace Coddington. This is her first-ever brand advertising campaign since becoming creative director-at-large for American Vogue. Coddington dedicated nearly 50 years — 28 years at American Vogue with 21 years as creative director — and 20 years at Vogue UK. “Tiffany—and its famed Blue Box—has always held special meaning for me,” said Coddington, who had a hand in selecting the talent. “To me this is not just an ad campaign, but an opportunity to por... Read More »

Tiffany Jewels Shine at the 2016 Met Gala

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Lupita Nyong’o selected diamond drop earrings, Tiffany Victoria® diamond cluster bracelets and diamond rings—the perfect accents to accompany the elegance of the Met Ball. Misty Copeland sparkled in Tiffany diamond drop earrings and a diamond Deco bracelet. The gorgeous Elle Fanning graced the red carpet in Tiffany jewelry. The actress wore Elsa Peretti® Diamonds by the Yard® necklaces and white and pink diamond rings. Margot Robbie was pure elegance in Elsa Peretti® Diamonds by the Yard® earrings and 18k gold Bone cuffs, while Lily Colli... Read More »

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