- The Düsseldorf METRO GROUP and the British mobile specialist Carphone Warehouse consider a lot of collaboration in the sale of mobile phones, contracts and services. After a successful test phase of Media-Saturn in the Netherlands are now available in 17 Dutch wholesale markets of METRO Cash & Carry daughter MACRO common concepts with Carphone Warehouse tested. Also for the other sales divisions of METRO GROUP cooperation options are checked.
- Metro AG
Goal of both companies is to provide its clients with customized offerings around the networked world. These include, in addition to smartphones and tablets, contracts, equipment, services, and installation and repair services and digital services such as music and video. In the Netherlands, piloting Media-Saturn and Carphone Warehouse already under the name “Saturn Connect” or “Mobile Media Market” shop-in-shop modules and a specialized, small-format ‘Saturn Connect “store. In 17 locations of MACRO Cash & Carry Netherlands joint solutions to be tested.
“The networked world is a huge growth market while still strongly tied to personal counseling,” said Pieter Haas, Board Member of METRO Group, responsible for Media-Saturn and business innovation. “With Carphone Warehouse we have found the perfect partner to join forces in this important business segment., We can offer our customers in the future the complete range of products and services and the best possible advice.” Roger Taylor, CEO of Carphone Warehouse, said: “The sales divisions of METRO GROUP are for us the ideal partner to jointly exploit the sales potential in the field of mobile networked world and the customers of METRO GROUP to provide the best possible service. ”
Both companies have agreed to the successful testing in the Netherlands, which possibilities for closer cooperation between Carphone Warehouse and in the coming months , Media-Saturn in the Netherlands as well as other sales divisions of the METRO GROUP to analyze based on different concepts, countries and forms of distribution.