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Press Release of the Day

Launch of Unstereotype Alliance set to eradicate outdated stereotypes in advertising

Unilever

Recognising the power of partnerships to accelerate progress, this industry-led initiative will unite leaders across business, technology and creative industries to tackle the widespread prevalence of stereotypes that are often perpetuated through advertising. The Unstereotype Alliance has been embraced by businesses and organisations who have been champions of addressing gender bias in the industry. Members include ANA, AT&T, Alibaba, Cannes Lions, Diageo, facebook, Geena Davis Institute, Google, IPG, IPA, Johnson & Johnson, Mars, M... Read More »

“Touchdown” at the BMW International Open: Fleetwood, Kaymer Wiesberger and Co. arrive at Munich Airport.

bmw-logo-05

Munich. Tommy Fleetwood was still in contention at the U.S. Open in Wisconsin (USA) on Sunday (the Englishman ultimately finished fourth). Just a few hours later, he was landing at Munich Airport on a BMW charter flight. Joining him on board were two-time major winner Martin Kaymer, Austria’s top golfer Bernd Wiesberger, and Spanish Ryder Cup player Rafa Cabrera Bello, who will all tee off at this week’s BMW International Open (21st to 25thJune, Golfclub München Eichenried). Armed with Bavarian flags, the golf stars disembarked still feeling... Read More »

A New Story Begins With The First-ever Toyota C-HR

toyota

 The first-ever 2018 Toyota C-HR – a stylish and technology-filled subcompact SUV crossover vehicle -- representing a leap forward in design and innovation – is launching with a mischievous and clever marketing campaign for creative instigators. The C-HR, stylish and sleek, has the sportiness to impress thanks to Deputy Chief Engineer, Hiro Koba, who is a diehard racer with speed coursing through his veins. Koba and team made sure the C-HR exhilarates its driver anytime, anywhere, satisfying mischief-makers and trend-setters alike. As par... Read More »

NASA Awards Neutral Buoyancy Laboratory Operations Contract

nasa

The Neutral Buoyancy Laboratory Operations Contract (NOC) has a two-year base period that begins Oct. 1, followed by a one-year option and two two-year options. The total potential value of the contract is $154.5 million. The contract includes a cost-plus-award-fee (CPAF) portion, which covers the core work of the contract, and a CPAF firm-fixed-price portion for indefinite-delivery/indefinite-quantity orders.   Under the NOC, Raytheon will procure highly-skilled services that include enriched-oxygen breathing gas production (Nitrox)... Read More »

Nokia protects operators’ investments in current technology by enabling radio portfolio to support low and high 5G frequency bands

Nokia-Logo

Nokia innovation and testing has underlined the flexibility, upgradeability and scalability of its AirScale radio portfolio to adapt to the frequency bands that will deliver the promise of 5G in initial applications of the technology. By proving the ability of AirScale to support both low and high bands, operators will be able to provide wide area coverage and indoor coverage from the first day of 5G operations without the need for complicated network reconfigurations. 5G promises a significant change in connectivity, delivering lower latenc... Read More »

Samsung Washing Machines Win “Ergonomic Design Award” at the Asian Conference on Ergonomics and Design

Samsung-logo

The ACED, established in 2014 and held every three years, is the international organization for ergonomics and design. For this year’s conference, the organization selected four winners in the sectors of software, automotive products, household furniture and home appliances, with Samsung’s activ dualwashTM, AddWashTM and FlexWashTM winning the Grand Prix award in the home appliances category.           “This recognition reflects our effort to create consumer-focused and ergonomic products derived f... Read More »

NOKIA and Skyguide modernize the mission-critical network supporting Switzerland’s air traffic control system

Nokia-Logo

Espoo, Finland - Nokia and Skyguide today announced the first stage of a successful modernization of the mission-critical communications network that is at the heart of Switzerland's air traffic control system. The new network from Nokia, which will continue to be rolled out over the course of 2017, is enabling skyguide to enhance the management of both civil and military air traffic throughout the country, and is also supporting services such as its aeronautical information service which ensures the flow of information necessary for the safety... Read More »

Trump announces U.S. “withdrawal” from Paris Climate Agreement – Greenpeace response

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“Trump’s isolationist stance at this critical moment in history is morally reprehensible, but his attempt to derail global progress on climate change will fail. The Paris Agreement will remain in force, with or without the US government, and the transition to clean energy will continue. “The extremist Trump administration clearly has no idea the vast majority of people support the Paris Climate Agreement, nor do they seem to care that Americans will suffer the consequences of this fossil fuel giveaway. This is a decision only someone in a bill... Read More »

DHL helps pioneering sailor Susie Goodall conquer new frontiers

DHL

DHL, the world’s leading international express services provider, has announced a partnership with Susie Goodall, a pioneering yachswoman who will participate in the Golden Globe Race, a solo, non-stop round-the-world yacht race. Goodall is the youngest female participant among 30 sailors in the historic race. DHL Express will provide logistics support in shipping equipment for the race to Plymouth, the departure point in the U.K., transporting materials for Susie’s promotional engagements around the world prior to the race and also committing ... Read More »

Unilever named as the company with the most brands in the Kantar Worldpanel Global Top 50

Unilever-graphic

The extensive analysis of FMCG brands measures which brands are being bought by the most consumers, most often, around the world. It examines around 1bn households and 300bn shopper decisions across 39 countries. Unilever’s brands include Knorr, Dove, Lux, and Sunlight, all of which feature in the top 20, with Lifebuoy, the world's leading health soap, at number 3. Unilever’s Brooke Bond Tea is a new addition to the top 50. Sunlight features as the top Homecare brand, with Dove adding the most consumers to its portfolio reaching 14 million n... Read More »

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